"The problem starts with our common perception that Flowers are Bio-Degradable and do not require organised waste disposal methods. However Floral Waste is a major pollutant and a health hazard when left unattended. For such reasons as the above Floral Waste is never considered a Pollutant / hazard in the Waste Management world. General practice hs been to throw away used/unused/Unsold/discarded flowers into the landfills. Segregation is not a practice in India for Floral Waste. The flowers used in worship is often thrown away in water bodies which directly pollutes it. How do flowers pollute? Studies have shown that flowers when decomposing emit gases and also traces of chemicals (pesticides & fertilisers) that has been used in its farming. This contaminates the earth and water alike which finds its way to our bodies. Floral Waste Management has become very important for the economy and the environment alike".
HolyWaste is an initiative founded by Oorvi Sustainable Concepts (a social enterprise whose objective is to work on issues binding women and environment alike). HolyWaste recycles floral waste into value products by employing women from disadvantaged sections as its "Rejuvenators". HolyWaste has successfully brought into market its brand of handcrafted, charcoal free Incense, Paraben Free Soap, Nutrient rich all- Natural compost. Research and Development is in progress to bring out more products like Bio-Yarn, Bio-Fresheners, Bio-Pigments - all of it that focusses on recycling the discarded flowers. Our work is guided by the principles of being True, Conscious & Ethical. We make products that are safe for the well-being of our Rejuvenators as also to our consumers.
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